Memorial Health System
Demand Generation Manager Job Description
The Marketing team at OnTrac is looking for a Demand Generation Manager to drive awareness of our value proposition within our target audience and top of funnel pipeline opportunities by executing comprehensive marketing strategies across channels including account-based marketing, email, paid media, SEO, content distribution, and more. This individual will work with Marketing, Sales, and other internal teams and will be responsible for strategy, execution, budget allocation, and performance analysis.
Responsibilities: Specific responsibilities include:
Manage demand generation programs and budget to ensure the value proposition and solutions reach our ICP across segments to accelerate the sales opportunity pipeline.
Execute full-funnel demand generation programs across digital advertising, account-based marketing, SEO, email, marketing automation, and more
Establish marketing automation processes,...
Administration & Operations
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